/* Layout: the page is a roadside. A billboard-face hero on trailer legs, then bands that read like signs passing at speed: big type, one idea per band. */
:root{
  --paper:#f5f6f3;      /* sign-face white, slightly cool */
  --panel:#ffffff;
  --ink:#121518;        /* sign lettering black */
  --muted:#59606a;
  --line:#d9dcd8;
  --blue:#1f56d6;       /* LookatMe trailer blue */
  --blue-ink:#ffffff;
  --red:#d3262c;        /* trailer frame red, used sparingly */
  --yellow:#f3c316;     /* highway warning-sign yellow, map + highlights */
  --band:#121518;       /* dark band background */
  --band-fg:#f1f2ef;
  --band-muted:#a9afb6;
  --map-land:#eceee8;
  --map-road:#9aa1a8;
  --font-display:"Big Shoulders Display", "Arial Narrow", Impact, sans-serif;
  --font-body:"Overpass", "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
  --font-mono:"Overpass Mono", ui-monospace, Consolas, monospace;
  --wrap:1180px;
}
@media (prefers-color-scheme: dark){:root:not([data-theme="light"]){
  --paper:#0f1215;--panel:#171b20;--ink:#eef0ec;--muted:#a3aab3;--line:#2a3038;
  --blue:#5b8cff;--blue-ink:#0b0e12;--red:#ff5a5f;--yellow:#f3c316;
  --band:#05070a;--band-fg:#eef0ec;--band-muted:#9aa2ab;--map-land:#1a1f25;--map-road:#56606b;color-scheme:dark}}
:root[data-theme="dark"]{
  --paper:#0f1215;--panel:#171b20;--ink:#eef0ec;--muted:#a3aab3;--line:#2a3038;
  --blue:#5b8cff;--blue-ink:#0b0e12;--red:#ff5a5f;--yellow:#f3c316;
  --band:#05070a;--band-fg:#eef0ec;--band-muted:#9aa2ab;--map-land:#1a1f25;--map-road:#56606b;color-scheme:dark}

*{box-sizing:border-box}
[hidden]{display:none!important}
img{height:auto}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion: reduce){html{scroll-behavior:auto}*{animation:none!important;transition:none!important}}
body{background:var(--paper);color:var(--ink);font-family:var(--font-body);font-size:17px;line-height:1.6}
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:10;background:var(--paper)}
a{color:inherit}
:focus-visible{outline:3px solid var(--blue);outline-offset:3px}
.wrap{max-width:var(--wrap);margin:0 auto;padding-left:max(16px,env(safe-area-inset-left,0px));padding-right:max(16px,env(safe-area-inset-right,0px))}
h1,h2,h3{font-family:var(--font-display);text-transform:uppercase;line-height:.95;letter-spacing:.005em;text-wrap:balance;margin:0}
h2{font-size:clamp(2.6rem,6vw,4.6rem);font-weight:900}
h3{font-size:1.9rem;font-weight:800}
p{margin:0}
.eyebrow{font-family:var(--font-mono);font-size:.8rem;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);font-weight:700}
.lede{font-size:1.15rem;max-width:60ch;color:var(--muted)}
section{padding-block:clamp(64px,9vw,120px)}

/* Header */
.top{position:sticky;top:env(safe-area-inset-top,0px);z-index:20;background:color-mix(in srgb,var(--paper) 92%,transparent);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.top .wrap{display:flex;align-items:center;justify-content:space-between;gap:16px;padding-block:12px}
.nav{display:flex;gap:22px;font-weight:600;font-size:.95rem}
.nav a{text-decoration:none;color:var(--muted)}
.nav a:hover{color:var(--ink)}
@media (max-width:860px){.nav{display:none}}

/* Logo */
.logo{display:inline-flex;align-items:baseline;font-family:var(--font-body);font-weight:800;font-size:1.7rem;letter-spacing:-.02em;text-decoration:none;color:var(--ink);line-height:1}
.logo .eyes{display:inline-flex;gap:1px;transform:translateY(.08em)}
.logo svg{width:.72em;height:.72em;overflow:visible}
.logo small{font-size:.48em;font-weight:600;margin-left:.3em}
.eye-white{fill:var(--panel);stroke:var(--ink);stroke-width:2.4}
.eye-lash{stroke:var(--ink);stroke-width:2.4;stroke-linecap:round}
.pupil{fill:var(--ink);transition:transform .12s ease-out}

.btn{display:inline-flex;align-items:center;gap:.5em;font-family:var(--font-body);font-weight:800;text-decoration:none;border-radius:6px;padding:.8em 1.2em;border:2px solid var(--ink);cursor:pointer;font-size:1rem;background:transparent;color:var(--ink)}
.btn-blue{background:var(--blue);border-color:var(--blue);color:var(--blue-ink)}
.btn:hover{transform:translateY(-1px)}
.btn-sm{padding:.5em .9em;font-size:.9rem}
.mono{font-family:var(--font-mono);font-variant-numeric:tabular-nums}

/* Hero: a billboard on a trailer */
.hero{padding-block:clamp(36px,6vw,72px) 0}
.hero-grid{display:grid;grid-template-columns:1.25fr .75fr;gap:clamp(24px,4vw,48px);align-items:end}
@media (max-width:900px){.hero-grid{grid-template-columns:1fr}}
.board{position:relative;min-width:0}
.board-face{background:var(--panel);border:6px solid var(--ink);padding:clamp(22px,4vw,48px);position:relative;z-index:1}
.board-face h1{font-size:clamp(3rem,7.6vw,6.6rem);font-weight:900;line-height:.86}
.board-face h1 em{font-style:normal;color:var(--blue)}
.board-face .phone-line{margin-top:clamp(16px,2.4vw,28px);display:flex;flex-wrap:wrap;align-items:baseline;gap:8px 20px}
.board-face .big-phone{font-family:var(--font-display);font-weight:900;font-size:clamp(2.2rem,5vw,3.8rem);text-decoration:none;line-height:1}
.board-face .big-phone:hover{color:var(--blue)}
.board-brand{margin-top:clamp(18px,2.6vw,30px);padding-top:clamp(14px,2vw,22px);border-top:3px solid var(--ink);display:flex;flex-wrap:wrap;align-items:baseline;justify-content:space-between;gap:6px 20px}
.board-brand .logo{font-size:clamp(2.4rem,5.4vw,4.2rem)}
.board-brand .tagline{font-family:var(--font-body);font-weight:600;font-size:clamp(1.05rem,2vw,1.5rem);letter-spacing:-.01em}
.legs{display:flex;justify-content:space-around;height:56px;margin:0 8%}
.legs span{width:10px;background:var(--red)}
.trailer{height:16px;background:var(--blue);border-radius:3px;position:relative;margin:0 2%}
.trailer::before,.trailer::after{content:"";position:absolute;bottom:-22px;width:34px;height:34px;border-radius:50%;background:var(--ink);border:7px solid var(--muted)}
.trailer::before{right:22%}.trailer::after{right:calc(22% + 40px)}
.ground{height:30px}
.hero-side{display:grid;gap:16px;padding-bottom:46px;min-width:0}
.hero-side img{width:100%;aspect-ratio:4/3;object-fit:cover;display:block;border-radius:4px}
.hero-side p{font-size:1.1rem}
.about{background:var(--panel);border:1px solid var(--line);border-left:6px solid var(--blue);padding:18px 20px;display:grid;gap:8px}
.hero-side .about p:not(.eyebrow){font-size:1rem;line-height:1.55}
.hero-side .cta{display:flex;flex-wrap:wrap;gap:10px}

/* Owner band */
.band{background:var(--band);color:var(--band-fg)}
.band .eyebrow{color:var(--band-muted)}
.owner-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,6vw,80px);align-items:start}
@media (max-width:860px){.owner-grid{grid-template-columns:1fr}}
.owner-grid h2 span{color:var(--yellow)}
.owner-grid .lede{color:var(--band-muted);margin-top:22px}
.vs{width:100%;border-collapse:collapse;font-size:.98rem}
.vs th,.vs td{text-align:left;padding:14px 10px;border-bottom:1px solid #ffffff22;vertical-align:top}
.vs thead th{font-family:var(--font-mono);font-size:.75rem;letter-spacing:.12em;text-transform:uppercase;color:var(--band-muted)}
.vs td:first-child{color:var(--band-muted);width:30%}
.vs td:last-child{font-weight:700}
.vs td:last-child::before{content:"";display:inline-block;width:.6em;height:.6em;background:var(--yellow);margin-right:.5em;vertical-align:.05em}
.table-scroll{overflow-x:auto;min-width:0}

/* Formats */
.section-head{display:grid;gap:14px;margin-bottom:clamp(32px,5vw,56px)}
.formats{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(20px,3vw,32px)}
@media (max-width:760px){.formats{grid-template-columns:1fr}}
.format{display:grid;grid-template-rows:auto 1fr;background:var(--panel);border:1px solid var(--line);min-width:0}
.format img{width:100%;aspect-ratio:16/10;object-fit:cover;display:block}
.format-body{padding:22px 24px 26px;display:grid;gap:12px;align-content:start}
.format .tags{display:flex;flex-wrap:wrap;gap:8px}
.tag{font-family:var(--font-mono);font-size:.74rem;font-weight:700;text-transform:uppercase;letter-spacing:.06em;border:1.5px solid var(--ink);padding:3px 8px;border-radius:3px}
.tag.blue{background:var(--blue);border-color:var(--blue);color:var(--blue-ink)}

/* Why */
.why{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border-top:6px solid var(--ink)}
@media (max-width:960px){.why{grid-template-columns:repeat(2,1fr)}}
@media (max-width:540px){.why{grid-template-columns:1fr}}
.why > div{padding:26px 22px 8px 0;display:grid;gap:10px;align-content:start;min-width:0}
.why .num{font-family:var(--font-display);font-weight:900;font-size:3rem;line-height:1;color:var(--blue)}
.why p{color:var(--muted)}
.events{margin-top:40px;display:flex;flex-wrap:wrap;gap:10px;align-items:center}
.events .eyebrow{margin-right:6px}

/* Readability tester */
.tester{display:grid;grid-template-columns:.9fr 1.1fr;gap:clamp(28px,5vw,64px);align-items:center}
@media (max-width:860px){.tester{grid-template-columns:1fr}}
.tester label{font-weight:800;display:block;margin-bottom:8px}
.tester input{width:100%;font:inherit;font-size:1.1rem;padding:14px 16px;border:2px solid var(--ink);border-radius:6px;background:var(--panel);color:var(--ink)}
.mini-board{background:var(--panel);border:5px solid var(--ink);aspect-ratio:48/14;max-width:100%;display:grid;grid-template-columns:1fr auto;align-items:center;gap:16px;padding:clamp(12px,3vw,28px)}
.mini-board .msg{font-family:var(--font-display);font-weight:900;text-transform:uppercase;line-height:.9;font-size:clamp(1.4rem,4.4vw,3rem);overflow-wrap:anywhere;min-width:0}
.mini-board .ph{font-family:var(--font-display);font-weight:800;font-size:clamp(.9rem,2vw,1.5rem);text-align:right;line-height:1.05}
.mini-legs{display:flex;justify-content:space-around;height:26px;margin:0 12%}
.mini-legs span{width:6px;background:var(--red)}
.verdict{margin-top:18px;display:grid;grid-template-columns:repeat(3,1fr);gap:12px}
.verdict div{border-top:3px solid var(--ink);padding-top:8px}
.verdict b{display:block;font-family:var(--font-display);font-size:2.2rem;line-height:1}
.verdict small{color:var(--muted);font-size:.85rem}
#verdictText{margin-top:14px;font-weight:700}
.ok{color:var(--blue)}.warn{color:var(--red)}

/* Coverage map */
.map-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,5vw,64px);align-items:center}
@media (max-width:860px){.map-grid{grid-template-columns:1fr}}
.map-box{background:var(--panel);border:1px solid var(--line);padding:12px;min-width:0}
.map-box svg{width:100%;height:auto;display:block}
.m-land{fill:var(--map-land)}
.m-road{fill:none;stroke:var(--map-road);stroke-width:3;stroke-linecap:round;stroke-linejoin:round}
.m-road.i5{stroke-dasharray:2 7}
.m-halo{fill:var(--blue);fill-opacity:.13;stroke:var(--blue);stroke-width:2}
.m-ring{fill:none;stroke:var(--ink);stroke-opacity:.45;stroke-width:1.5;stroke-dasharray:6 6}
.m-now{fill:var(--blue);stroke:var(--panel);stroke-width:2}
.m-next{fill:var(--panel);stroke:var(--ink);stroke-width:2.5}
.m-label{font-family:var(--font-body);font-size:13px;font-weight:700;fill:var(--ink)}
.m-county{font-family:var(--font-mono);font-size:11px;letter-spacing:.14em;fill:var(--muted);text-transform:uppercase}
.m-shield rect{fill:var(--panel);stroke:var(--ink);stroke-width:1.5}
.m-shield text{font-family:var(--font-mono);font-size:10px;font-weight:700;fill:var(--ink);text-anchor:middle}
.m-home{fill:var(--yellow);stroke:var(--ink);stroke-width:1.5}
.legend{display:grid;gap:12px;margin-top:26px}
.legend div{display:flex;gap:12px;align-items:center}
.legend i{width:16px;height:16px;border-radius:50%;flex:none}
.legend .l-now{background:var(--blue)}
.legend .l-next{border:2.5px solid var(--ink)}
.legend .l-home{background:var(--yellow);border:1.5px solid var(--ink);transform:rotate(45deg);border-radius:2px;width:13px;height:13px}
.note{font-size:.9rem;color:var(--muted);margin-top:18px}

/* Gallery */
.gallery{display:grid;grid-template-columns:repeat(4,1fr);grid-auto-rows:220px;gap:12px}
.gallery figure{margin:0;position:relative;overflow:hidden;background:var(--line)}
.gallery img{width:100%;height:100%!important;object-fit:cover;display:block;transition:transform .5s ease}
.gallery figure:hover img{transform:scale(1.04)}
.gallery figcaption{position:absolute;left:0;bottom:0;right:0;padding:24px 12px 10px;font-size:.82rem;font-weight:700;color:#fff;background:linear-gradient(transparent,#000000b0)}
.gallery .wide{grid-column:span 2}
.gallery .tall{grid-row:span 2}
@media (max-width:860px){.gallery{grid-template-columns:repeat(2,1fr);grid-auto-rows:170px}}
@media (max-width:480px){.gallery .wide{grid-column:span 2}.gallery .tall{grid-row:span 1}}

/* Steps */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;counter-reset:s}
@media (max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media (max-width:520px){.steps{grid-template-columns:1fr}}
.steps li{list-style:none;display:grid;gap:10px;align-content:start;border-top:3px solid var(--band-fg);padding-top:16px}
.steps li::before{counter-increment:s;content:counter(s,decimal-leading-zero);font-family:var(--font-mono);font-weight:700;color:var(--yellow)}
.steps p{color:var(--band-muted)}
.steps{padding:0;margin:0}

/* Contact */
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(28px,5vw,64px)}
@media (max-width:860px){.contact-grid{grid-template-columns:1fr}}
.contact-lines{display:grid;gap:18px;margin-top:28px}
.contact-lines a{font-weight:800;font-size:1.25rem;text-decoration-thickness:2px;text-underline-offset:4px;overflow-wrap:anywhere}
.contact-lines .big{font-family:var(--font-display);font-size:clamp(2.6rem,6vw,4rem);font-weight:900;text-decoration:none;line-height:1}
form{display:grid;gap:14px;background:var(--panel);border:1px solid var(--line);padding:clamp(20px,3vw,32px)}
.field{display:grid;gap:6px}
.field label{font-weight:700;font-size:.92rem}
.field input,.field select,.field textarea{font:inherit;padding:12px 14px;border:1.5px solid var(--line);border-radius:6px;background:var(--paper);color:var(--ink);width:100%}
.field textarea{min-height:110px;resize:vertical}
.row2{display:grid;grid-template-columns:1fr 1fr;gap:14px}
@media (max-width:520px){.row2{grid-template-columns:1fr}}
.form-msg{border-top:1px solid var(--line);padding-top:14px;display:grid;gap:6px}
.form-msg p{margin:0}
.form-alt{margin-top:14px}
.form-alt a,.form-msg a{color:var(--blue)}

footer{border-top:6px solid var(--ink);padding-block:36px}
footer .wrap{display:flex;flex-wrap:wrap;gap:20px 40px;justify-content:space-between;align-items:center;font-size:.92rem;color:var(--muted)}
footer a{color:var(--ink);font-weight:700}

/* Load moment: hero board raised into place */
@keyframes raise{from{transform:translateY(14px)}to{transform:none}}
.board-face{animation:raise .7s cubic-bezier(.2,.8,.2,1) both}

/* Multi-page additions */
.top .wrap{flex-wrap:wrap}
.nav a[aria-current="page"]{color:var(--ink);box-shadow:inset 0 -3px 0 var(--blue)}
.nav a{padding-block:6px}
@media (max-width:860px){
  .nav{display:flex;order:3;width:100%;overflow-x:auto;gap:14px;font-size:.88rem;padding-bottom:2px}
  .nav a{white-space:nowrap}
}
h1.page-title{font-size:clamp(2.6rem,6vw,4.6rem);font-weight:900}
.explore{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(16px,2.5vw,28px)}
@media (max-width:860px){.explore{grid-template-columns:1fr}}
.explore a{display:grid;grid-template-rows:auto 1fr;text-decoration:none;color:inherit;background:var(--panel);border:1px solid var(--line);min-width:0}
.explore img{width:100%;aspect-ratio:16/10;object-fit:cover;display:block}
.explore .ex-body{padding:20px 22px 24px;display:grid;gap:8px;align-content:start}
.explore .ex-go{font-weight:800;color:var(--blue)}
.explore a:hover h3{color:var(--blue)}
.cta-band{border-top:6px solid var(--ink)}
.cta-band .wrap{display:flex;flex-wrap:wrap;gap:20px 40px;align-items:center;justify-content:space-between}
.cta-band .cta-phone{font-family:var(--font-display);font-weight:900;font-size:clamp(2.2rem,5vw,3.4rem);text-decoration:none;line-height:1}
.band + .band{border-top:1px solid #ffffff22}

/* Try it: make the tester obvious */
.try-banner{display:flex;flex-wrap:wrap;align-items:center;gap:12px 18px;background:var(--yellow);color:#121518;padding:16px 22px;margin-bottom:clamp(28px,4vw,48px);font-weight:800;font-size:clamp(1.05rem,2vw,1.35rem);line-height:1.3}
.try-badge{font-family:var(--font-display);font-weight:900;text-transform:uppercase;font-size:clamp(1.7rem,3.2vw,2.4rem);line-height:1;background:#121518;color:var(--yellow);padding:6px 14px}
.tester .try-label{font-size:1.2rem;color:var(--yellow);margin-bottom:10px}
.try-input{position:relative}
.tester .try-input input{font-size:1.35rem;font-weight:700;padding:16px 18px;border:4px solid var(--yellow);background:#ffffff;color:#121518;border-radius:8px;animation:tryPulse 1.8s ease-out infinite}
.tester .try-input input::placeholder{color:#6b7178}
.tester .try-input input:focus{animation:none;outline:none;box-shadow:0 0 0 6px rgba(243,195,22,.45)}
@keyframes tryPulse{0%{box-shadow:0 0 0 0 rgba(243,195,22,.6)}100%{box-shadow:0 0 0 18px rgba(243,195,22,0)}}
.try-chips{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin-top:14px}
.chip-label{color:var(--band-muted);font-size:.92rem;font-weight:600}
.chip{font:inherit;font-weight:700;font-size:.92rem;padding:8px 16px;border-radius:999px;border:2px solid var(--band-fg);background:transparent;color:var(--band-fg);cursor:pointer}
.chip:hover,.chip:focus-visible{background:var(--yellow);border-color:var(--yellow);color:#121518}
.try-live{margin-top:14px;color:var(--band-muted);font-size:.92rem;display:flex;align-items:center;gap:8px}
.try-live i{width:10px;height:10px;border-radius:50%;background:#2fbf63;flex:none;animation:tryBlink 1.2s infinite}
@keyframes tryBlink{50%{opacity:.2}}
#test{scroll-margin-top:110px}
.band .verdict div{border-top-color:var(--band-fg)}
.band .verdict small{color:var(--band-muted)}
.band #verdictText.ok{color:#7fd69b}
.band #verdictText.warn{color:#ff8a8f}
.towns{display:flex;flex-wrap:wrap;gap:8px;margin-top:18px}
footer .credit{font-size:.85rem}
footer .credit a{color:var(--ink);font-weight:700}

/* phones: never let the hero headline run past the edge */
@media (max-width:420px){.board-face h1{font-size:clamp(2.2rem,11vw,3rem)}.board-face h1,.board-face h1 em{overflow-wrap:break-word}}

/* Get Started page */
.gs-intro{padding-block:clamp(48px,7vw,88px)}
.gs-split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(20px,3vw,32px)}
@media (max-width:760px){.gs-split{grid-template-columns:1fr}}
.gs-card{background:var(--panel);border:1px solid var(--line);border-top:6px solid var(--ink);padding:clamp(22px,3vw,32px);display:grid;gap:16px;align-content:start;min-width:0}
.gs-card-blue{border-top-color:var(--blue)}
.gs-list{margin:0;padding:0;list-style:none;display:grid;gap:12px}
.gs-list li{position:relative;padding-left:1.4em}
.gs-list li::before{content:"";position:absolute;left:0;top:.5em;width:.6em;height:.6em;background:var(--yellow)}
.gs-card-blue .gs-list li::before{background:var(--blue)}
.gs-quote{color:var(--muted);border-top:1px solid var(--line);padding-top:14px}
.gs-quote a{color:var(--ink);font-weight:800}
.gs-licensed{margin-top:clamp(24px,3vw,36px);font-family:var(--font-mono);font-size:.85rem;letter-spacing:.1em;text-transform:uppercase;font-weight:700;color:var(--muted);display:flex;align-items:center;gap:10px}
.gs-licensed::before{content:"";width:28px;height:3px;background:var(--blue);flex:none}
.gs-teaser{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:16px 28px;background:var(--panel);border:1px solid var(--line);border-left:6px solid var(--blue);padding:22px 26px}
.gs-teaser p{font-weight:700;font-size:clamp(1.05rem,2vw,1.3rem);line-height:1.35;max-width:46ch}
.gs-teaser small{display:block;font-weight:400;color:var(--muted);font-size:.95rem;margin-top:4px}